There’s 52 days left in 2009…question is, what are you going to do about it?
I have a mentor who says, “You can steal my money, I can make that back. Steal my time—that’s gone forever.”
I tell you this to urge you to pick up the pace.
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Too many entrepreneurs are lying down and giving up the fight for the rest of 2009 thinking …it’s too late.
As kids we know to run through first base no matter what because who knows what will happen.
We also know, in a race, you blow through the finish line at full speed.
You don’t give up, slow down, or stop until it is really over.
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So where did we forget what every 10 year old knows, and start bad habits like blaming the world for our success or failure (“it’s the economy, no one has money” or “my patients won’t do high end dentistry”, “it won’t make a difference at this point”) by giving up before the end.
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From now until the end of the year,
- You have 52 opportunities to increase your production.
- You have 52 possibilities to shatter your existing records.
- You have 52 more chances to become a better employer by setting the example for your team.
- You have 52 days to prepare for 2010.
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I wanted to give you some quick ideas to help you get your momentum going so you can flow into 2010.
1. Get your end of the year insurance cards and letters out. Remind your patients not to waste their benefits and use them before they expire on Dec. 31st. (my latest training “Uncovering the Hidden Profit Goldmines In Your Practice” I go into this strategy and give you the exact marketing pieces to send out. For more information CLICK HERE)
2. Pull a hygiene audit and see who is past due. Don’t waste the time and energy you’ve already invested in establishing that initial relationship with your existing patients. Keep them moving forward with their care. Let them know you haven’t forgotten about them and you are here to serve their needs. Call them; send out postcard reminders with an offer to get them incentives
to get back in. Keep at it.
3. Remind your team “It ain’t over” and that everyone needs to be running at full speed past the finish line.
4. Get yourself a marketing assistant trained NOW before the end of the year!
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Our Marketing Assistant Mastery program takes the stress and responsibility off of you, doctor, to get someone in your office up and running for the beginning of 2010. Darcy, our head of marketing, will show your team member everything they need to know to launch internal and external campaigns, get them the ready- to- go-marketing ideas, and make sure you office knows everything you need to know to make 2010 the best it can be.
I urge you to go to http://www.MarketingAssistantMastery.com to find out how your team member can take just one hour a week for the next 8 weeks and turn that into increase production for the office with NO MORE TIME from the doctor.
Take action. Implement.
Here’s to your success,
Ed
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Done for You Marketing Assistant Training Program Training
If you want proven systems implemented in your office that will:
* Generate A consistent flow of new patients every month
* Produce a dependable flood of Referrals each and every month!
* Ensure Better Retention and Word-Of-Mouth Because YOUR patients feel like valued friends! (This happens when they are consistently touched!)
* Relieve you from the worry of whether or not your marketing (internal and external) is getting done properly. You have enough to worry about…this should be taken care of for you.
* Allow you to see your actual R.O.I. from each marketing, advertising, campaigns, ads….which will give you instant feedback so you can dump what isn’t working…and focus your efforts on what is working!
*Plus much, much more.
Go to http://www.MarketingAssistantMastery.com for information.
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Tags: Don, Ed, end, giving up the fight, insurance cards, marketing, postcard reminders, R.O.I.